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Product Vision

Inspiring and guiding inventive thinking, ideation and innovation

Vadim Kotelnikov Innompic Games

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Have a broad vision of what you and your innovative product can accomplish for the world.

Keep your great product vision in your mind as you create various technologies, components and applications.

 

Product Vision, why and how to create, funny example

 

Inspirational Function of the Product Vision

Have a broad vision of what you and your innovative product can accomplish for the world. The vision should be very inspiring if you want to attract talented, passionate, inventive and entrepreneurial people to your new product development team and unleash the creativity. It should appeal to their both heart and mind, and create an irresistible invitation to join and this exciting journey.

Guiding Function of the Product Vision

The product vision should also have a strong market orientation in order to help you streamline the new product invention and development processes. All the members of the innovation team should keep this great product vision in your mind as they create various technologies, components and applications.

Communication Function of the Product Vision

It is the clarity of approach and focus, and the ability to communicate this to other stakeholders, which helps to attract supporters, partners and customers required for long-term success of the product.

Examples of a Product Vision

  • Medicine: To eliminate both fruits and roots of the disease.

  • Baby Food: To help babies grow healthy – joyfully!

  • Visual Car Repair Manuals: To make car repairments increasingly easy and fast.

    

Charles Schwab dream business creativity quotes

A man to carry on a successful business must have imagination and see things as in a vision, a dream of the whole thing.  >>>

Charles
Schwab

Konosuke Matsushita innovation quotes

Company’s vision must be driven by the aspirations of its customers.

Konosuke Matsushita