Innovation e-Coach logo

e-Coach

   

How To Commercialize an Invention

Creating a Breakthrough Innovation:  From a Great Idea to Customer Success

Vadim Kotelnikov Innompic Games

Vadim Kotelnikov logo icon    icon slide show

   

From Idea to Customer Success 7 Routes to High Profits Virtuoso Marketing Customer Success Innoball Process 10 Commandments of Innovation New Product Development Invent a Great Product Inventive Thinking Customer Value Proposition Innovation is Love Coaching by Example Innompic Contests How to commercialize an inventions: 3 steps from idea to customer success, Innompic Games, free innovation e-coach, Vadim Kotelnikov

 

Beware of Risks

About 50% of the new products fail in the market, mainly because innovators fail to determine the customer value – actual and perceived – in a creative, systematic, timely and cost-effective way, and prepare for battles with diverse enemies of innovation.

Prepare to Win

There is no blueprint for new, especially radically new product development, because you’re venturing into an uncharted territory.

You will meet with a lot of diverse enemies on your way of turning an invention into customer value and will have to adapt your strategies and plans quickly as you go. Get ready to meet all these anticipated and surprise enemies.  >>>

Determine if your innovation is going to be incremental or radical. If it is radical, get ready to meet more and stronger enemies.

Entrepreneurial simulation games, such as Innoball, help you achieve strategic business success. They help you enhance your entrepreneurial strategic creativity and  prepare for and win real-life wars. Actually, Innoball can help you achieve not just your goals, but much more because you discover new opportunities for growth as you simulate various situations, move to higher levels and come up with new insights and ideas.  >>>  Example

Achieving Customer Success

When creating something new to the market, you must create customers too. Get customer insight to determine how they may perceive the value of your new product. Think about how you can influence customer perceptions in an effective way. Focus on enthusiasts and intuiters who are the first to try innovative products. Address their emotional drivers. Other customers will follow if you win enthusiasts over first.

       

 

 

10 Commandments of Innovation How To Commercialize an Invention 1000ventures Vadim Kotelnikov Emfographics Create Customers Have a Dream Inspire Your Team Synergy Innovation Entrepreneurial Strategies Yin-Yang of the Jazz pf Innovation Take Risk Challenge Assumptions MAD song Stand Out from the Competition Innovation: 10 Commandments

Benefits of Innoball Team Assessment Innoball Process Examples Innompic Contests: Innoball Innoball: Stronger Team Innoball, Innovation Football, Brainball, entrepreneurial simulation game, Innompic Games, how to create breakthrough innovations

Innovation is Love    Leading a Venture    Entrepreneurial Creativity    10 KITT

Innompic Contests  >>  Blitz   Innoball  >>  How To Play   Think for Your Enemies

   

 

Steve Jobs advice rules for success

Design
is not just what it looks like and feels like. Design is how it works.

Steve Jobs

Apple

Albert Einstein innovation quotes

Innovation is not the product of logical thought, although the result is tied to logical structure.

Albert Einstein

Jeff Bezos business success advice

We've had three big ideas at Amazon, and they're the reason we're successful:
Put the customer first. Invent. And be patient.

Jeff Bezos

Amazon